The 2004 jump-scare car video remains a legendary advertisement
Fans of the iconic 2004 advert will be stunned after finding out what happens when you search for the location of the ‘ghost car’ on Google Maps.
The early 2000s were a much simpler time before social media, and those old enough will remember that it didn’t take a lot to grab our attention.
Back then, a German energy drink company called K-fee released an advert for, what we thought, was their new beverage.
Instead, it was one of the first ‘jump-scare’ videos we had ever seen.
Though many of us only saw it years later when it was uploaded onto YouTube.
As you’ll remember, the video starts off as a pretty normal-looking car commercial, showing a vehicle driving calmly through a picturesque countryside setting.
With gentle music and scenic visuals in the background, the advert ends up being a clever setup for a jump-scare.
As the car disappears behind some bushes, a terrifying zombie-like figure screaming loudly comes out of nowhere.
We didn’t have a clue (K-fee)
It was truly shocking at the time, as many were taken aback by the scary AF zombie visual.
The sudden scare was the central element of the ad, as the slogan ‘So wach warst du noch nie’ appears on screen, which means ‘You’ve never been so awake’.
K-fee did the commercial to showcase how their energy drinks can deliver a sudden surge of alertness.
Pretty sure they didn’t warn us of the s**tting of the pants though.
The video was one of the very first to go viral, spreading across email chains and early video-sharing websites.
It became one of the earliest examples of online ‘shock content’ blowing up on the net.
Now, if the ad is something that still haunts you to this day, you might want to search up the following location on Google Maps: “36°46’9.27″N, 119°15’21.93″W.”
Once you copy and past over the co-ordinates, it displays an image of the eerie car that shows up in the famous video.
Creepy stuff indeed (X)
Meanwhile, people have been remising over the clip on social media, with one person commenting: “I remember first seeing this back in elementary school. Some friends of mine suggested I’d watch it. Now I no longer see them as friends.”
“That was a good jump-scare I couldn’t feel my hands for a second,” a second added.
While a third person pointed out: “This video is the proof that reading comments before watching certain videos is important.”
They’re not wrong there.
Featured Image Credit: K-fee/Google Maps
